Our Services
At Altus Strategic Partners, we provide flexible, high-impact sales and market development services tailored to the needs of innovative life sciences companies. Whether you're entering the Canadian market or scaling an existing presence, we act as your trusted commercial extension.
Market Development
We help clients identify and break into high-potential markets across Canada. This includes assessing new industries, understanding buying behavior, and aligning your offering to unmet customer needs.
Account Management
We support companies that don’t have the internal capacity to manage key accounts effectively. Whether it's a hospital, lab network, or major distributor, we step in to maintain and grow critical relationships, ensuring consistent communication, renewal alignment, and new opportunity development. Our experience navigating complex buyer dynamics allows you to retain high-value customers while freeing up your internal team to focus on core operations.
Lead Generation
Once the right market is identified, we execute targeted outreach campaigns to generate qualified leads. Using personalized messaging and curated prospect lists, we get your product in front of decision-makers that matter.
Business Development Consultation
We offer strategic one-on-one consultations to help early-stage and growing companies define, refine, and execute their commercial strategy. Whether you're evaluating pricing, navigating scheduling agreements, improving customer service workflows, or training your internal team, we bring deep market insight and actionable guidance. Each session is tailored to your short- and long-term growth goals—making sure every decision supports real business outcomes.
Sales Representation
We act as your in-market sales representative, directly engaging with Canadian buyers, decision-makers, and procurement teams. From presenting your products to navigating sales cycles, we handle every step of the commercial process, so you can build trust, close deals, and grow without needing a full-time hire. We offer flexible models, including commission-only engagements for qualified clients.
Channel Development
We help companies expand their reach by identifying, evaluating, and establishing distributor and channel partner relationships in Canada. From scouting the right partners to negotiating terms and ensuring alignment with your commercial goals, we provide the strategic and operational support needed to build a scalable, reliable sales network—without stretching your internal resources.
